I mean if they're really trying to promote such a narrative, why be so subtle about it that only paranoids will notice?

Why not just come out and say 'this attack on some people somewhere is bad, but nowhere near as bad as all those Muslims who got killed in NZ. They're the real victims.'

You know why they don't say that? Because they don't actually think it.

DJT on the other hand, would say something like 'good people on both sides' and 'blame on both sides' because that's what he actually believes.