Renting aparment in london, how do I avoid getting scammed?

[UnbelievableJeff]

London Holiday Flats | London Holiday Apartments Rentals | Rent London Holiday Flats

Holiday apartments in London, United Kingdom - holiday rentals direct from owner

This is the exact industry I work in, so I can tell you that Holiday Rentals are extremely legit and you will guaranteed not have a problem with them... London Holiday Flats not so much.