DISCover Game Guide-- WTF is this????!?!

About 2months ago, my computer (which I bought in January of 2007) started to autoboot some application called DISCover Game Guide shortly after startup. It's quite annoying as it forces itself to the front and takes up the whole screen.

I have no idea why it's starting to pop up only now 10 months after I started using this computer. I ran Ad-Aware and Norton AV and neither pick up on this thing. I can close it after it starts up but I'd like to just delete the damned thing off my machine and be done with it.

Can anyone please help?? This is what it looks like:

[img]img84.imageshack.us/my.php?image=discovereu2.png[/img]

eww.. idk how you can get rid of it apart from Add/Remove programs but you can stop it form starting up by going Start -> Run -> msconfig -> [OK] and deselecting it form the startup tab.

good stuff here:
http://forums.majorgeeks.com/showthread.php?t=35407

if you're brave, run "regedit". Backup your registry.

browse to
My computer\HKEY_CURRENT_USER\Software\Microsoft\Wind ows\CurrentVersion\Run

My computer\HKEY_CURRENT_USER\Software\Microsoft\Wind ows\CurrentVersion\RunOnce

My computer\HKEY_LOCAL_MACHINE\Software\Microsoft\Win dows\CurrentVersion\Run

My computer\HKEY_LOCAL_MACHINE\Software\Microsoft\Win dows\CurrentVersion\RunOnce

You can delete things from here, be careful. I accept no responsibility if your computer stops working.

FWIW, I only have files in the 3rd one, and there's like 9. I know all but 2 are necessary.