I don't really get into these situations too often, so my question is what would be the best bet on the river?

No-Limit Hold'em, $1.00 BB (6 handed) - Hold'em Manager Converter Tool from FlopTurnRiver.com

MP ($92.50)
CO ($174.90)
Button ($72.20)
Hero (SB) ($106.25)
BB ($42)
UTG ($86.85)

Preflop: Hero is SB with A, 6
2 folds, CO calls $1, Button calls $1, Hero calls $0.50, BB checks

Flop: ($4) 7, 5, Q (4 players)
Hero checks, BB checks, CO checks, Button checks

Turn: ($4) J (4 players)
Hero bets $4, BB calls $4, CO calls $4, Button calls $4

River: ($20) 10 (4 players)
Hero???

Full pot? Maybe overbet? Half pot to induce raise? What do you prefer a good value bet would be?? Since there is a possible straight here, I'm leaning towards pot river.