Standard spot with OESD on paired flop being C/Red

I had the following hand coming up a few days back, very standard situation but I didn't really felt confident in my plan.
I don't have the actual HH here, so this is from memory:

100bb eff stacks at 50NL
Small sample size on stats on villain, in which he seems TAG, nothing special.

I raise from CO to 1,75 with 76.
Villain calls from the blinds.

Board comes 989 (pot ~4)
Villain checks, I bet 3, villain c/r to 8...

My considerations;
- there's air, better draws and monsters in villains range.
- some villains will give up after one street bluff, very few will continue bluffing on the river.
- I don't like getting it in on the flop.

My plan; call and...
- bet turn when checked to.
- shove over a heart turn.
- call or fold blank turn depending on odds, and bluff river when checked to.

sounds good to me, allthought when he fires the turn im not really sure you have that much fold equity so i would peel or fold depending on betsizing.

I'd call and fold to most turn bets. I'd go bet turn bet river when he checks turn depending on what cards fall.

Ok thanks, good to hear my thinking wasn't that far of.