EV of A) $23 * 0.55 + $0 * 0.45 = $12.65
EV of B) $11 *0.60 + $0 * 0.40 = $6.60
Bet A maximizes the EV per bet, and is the optimal choice if only 1 bet is made.
Bet B maximizes the equity, and is the optimal choice if many bets can be made.
A simple examination shows that making bet B 2 times returns more EV ($13.20) for less investment ($22) than placing bet A 1 time.
EDIT: yeah, disregard this. After seeing the other replies, it is clear that I made assumptions that are different from other people's assumptions. Spoon: please indicate the amount of the wager, and the amount of dead money in the pot.
In general, my answer holds that the bet with the greatest equity should be made as often as possible.
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