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Ever heard of Winamax poker? You’re not alone. The site, a member of the Ongame network, is a relatively unknown player in the world of online poker. But after a huge €12 million investment, Winamax hopes to become a major name in European markets.

After the French parliament passed a law in April that legalized and regulated online gambling, UK based Winamax saw a big opportunity to expand. So did AGF, the French private equity firm that made the investment. With the potential to acquire many new customers now that poker is legal, Winamax hopes to become one of the top two poker clients in France.

Most of the money will be spent on marketing, perhaps including sponsoring pros, though WSOP bracelet winner Patrick Bruel is already a shareholder. With a recently legalized market, lots of new customers and mostly French players, Winamax is sure to be teeming with fish and soft tables. Along with their 100% first deposit bonus up to $1,000, this means the potential for big profit. However, note that the site does not accept US players.

Winamax Poker is still a very small site, but has the potential to grow quickly. Now is a better time than ever to check it out.